In the world of design the most important
strength is being able to anticipate trends.
To study the trends that influence the transformations
it is best to use analytical methods based
on scenario development.
Every trend is represented on a synthetic
chart of images, where separate elements
can show the many faces of a single reality,
while opposite aspects can establish the
poles of development of the trends being
In producing these scenarios, one must always
keep the area of application in mind, so
that they will be constructed in such a
way as to make the required message easier
to read and decipher. These charts bring
together elements belonging to diverse disciplines:
design, painting, architecture, music and
fashion, and for this reason they function
as an ample frame of reference upon which
to base eventual designs.