Design today occupies
a pre-eminent position in defining material
culture and the both individual and collective
relationships by way of the invention, production
and use of simple and complex goods.
By studying the theory and design of industrially
manufactured objects for everyday use it
becomes possible to develop products targeted
at an ever larger public and therefore to
generate new trends and lifestyles.
Design thus becomes a veritable dictionary
that communicates through the system of
objects and generates evolved micro-environments,
thereby establishing an important relationship
between technology and anthropology.